LAY7 cloud

.kaufen

German E-Commerce

The German domain for online shops, product pages, and purchase decisions.

€43.36 / year
.KAUFEN
German keyword
Instant activation
Worldwide registration
DNS & SSL included

The German E-Commerce Domain

.kaufen is a German-language top-level domain introduced in 2014. "Kaufen" means "to buy" in German, making it perfect for the German-speaking e-commerce market.

The extension is ideal for product pages, online shops, price comparisons, and any website targeting German-speaking buyers.

Registration is open worldwide with no restrictions. Anyone can register a .kaufen domain.

At a Glance

Registry
Identity Digital
Introduced
2014
Language
German
Minimum length
1 character
IDN (special chars)
Yes
Restrictions
None

Who is .kaufen for?

Online shops in the DACH region, product pages, price comparison portals, affiliate sites, and anyone targeting German-speaking buyers directly.

DACH

Perfect for Germany, Austria, and Switzerland.

SEO advantage

The keyword "kaufen" (buy) directly in the domain.

.kaufen
  • German keyword
  • DACH focus
  • Signals purchase intent
  • Niche advantage
.shop
  • International
  • Broader market
  • More neutral
  • Better known
.kaufen Kaufen
+ .shop Shop + .jetzt Jetzt

German e-commerce extensions.

Typical Use Case

A retailer sells electronics online. Under tv.kaufen or laptop.kaufen, it's immediately clear that a product can be purchased here.

Registry
Identity Digital

Operates numerous international and German-language top-level domains.

Clear purchase intent

Directly addresses visitors with concrete purchase intent.

€43.36
pro Jahr, inkl. MwSt.
  • DNS management included
  • SSL certificate included
  • No setup fee
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