.app
ApplicationsThe secure domain for apps, software, and digital products. HTTPS is enforced – maximum security for your users.
The Secure Domain for Apps
.app was introduced by Google in 2018 and is the first domain extension that enforces HTTPS. Every .app website must be encrypted – unencrypted connections are blocked by browsers.
The extension is aimed at app developers, software companies, and anyone offering digital products. .app signals: there's an application here – modern, secure, and user-friendly.
Since SSL certificates are included with LAY7 Cloud, you automatically meet the HTTPS requirement at no additional cost.
At a Glance
- Registry
- Google Registry
- Introduced
- 2018
- Registered Domains
- ~500,000
- Minimum Length
- 3 Characters
- IDN (Umlauts)
- Yes
- HTTPS Required
- Yes
Who is .app for?
App developers, software companies, SaaS providers, startups with digital products, mobile app providers. Anyone who wants to present an application will find .app the perfect domain.
The first TLD with enforced SSL encryption. Maximum security.
Domains for digital products.
- HTTPS enforced
- Clear app positioning
- Operated by Google
- Modern and secure
- HTTPS optional
- More neutral
- Better known
- Broader usage
Operated by Google
Google Registry operates .app and guarantees the highest technical standards.
Typical Use Case
A development team launches a new productivity app. At taskmanager.app, it's immediately clear: there's an application here. The domain supports marketing and brand building.
SSL certificates are included with LAY7 Cloud – you automatically meet the HTTPS requirement.
No Restrictions
Anyone can register a .app domain – regardless of whether an app already exists.
- DNS management included
- SSL certificate included
- No setup fee
Frequently Asked Questions
Everything you need to know about .app registration
What does a .app domain cost?
Why does .app require HTTPS?
Do I need my own SSL certificate?
Do I need to have an app to use .app?
How quickly is my domain active?
How do I transfer an existing .app domain?
More Domain Extensions
Complementary or alternative to .app